Mexico emphasizes the ‘Made in Mexico’ label ahead of potential U.S. tariffs
Learn about the new Promoter Council in Mexico and how it seeks to strengthen the national industry and the 'Hecho en México' label.

Publicado el 19/02/2025 a las 21:25
- Mexican Government and Business Leaders Establish a Promotional Council to Strengthen National Industry
- The Label Aims to Boost Mexican Manufacturing and Reduce Imports
- Companies Must Meet Domestic Supply and Quality Requirements to Obtain Certification
Mexico relaunched the Hecho en México (Made in Mexico) label on Tuesday in response to the possible 25% tariffs the U.S. may impose.
The government and business leaders announced the creation of the Hecho en México Promotional Council to strengthen the identity of Mexican products.
The initiative aims to enhance global competitiveness in Mexican industry.
While reducing dependency on foreign imports.
Mexico Relaunches ‘Hecho en México’
The Hecho en México Promotional Council will ensure the authenticity of the label and encourage its adoption.
Only products with at least 60% national components will qualify for certification.
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Companies interested in obtaining certification must apply through the Ministry of Economy.
They must also meet quality standards and undergo periodic evaluations.
Francisco Cervantes, president of the Business Coordinating Council (CCE), highlighted the importance of the initiative.
He emphasized that this project will strengthen Mexico’s industrial capacity.
And it will also increase the national content in exports.
«This is a great opportunity to showcase our quality to the world,» Cervantes stated.
Minister of Economy Marcelo Ebrard announced that he will promote the Mexican label in Washington.
He underscored the growth of the aeronautics and technology sectors.
Along with the need to combat smuggling and piracy.
«We will defend Mexican companies and their intellectual property,» he assured.
Several industry leaders spoke about the significance of the Hecho en México certification:
Nazareth Black, from Zacua Automotives, praised the push for technological sovereignty.
Felipe Vallejo, from Bitso, celebrated the global recognition of Mexico’s fintech ecosystem.
Marlene Garayzar, from Stori, emphasized the growth of Mexico’s tech unicorns.
The event concluded with the first official stamp of the new ‘Hecho en México’ label.
The Promotional Council will meet periodically to expand the initiative.
Each week, new strategies will be announced to further develop Mexican industry.
The Hecho en México label aims to establish itself as a symbol of quality and national pride.
SOURCE: EFE

